While Twitch has been celebrating its 10th anniversary for the last month, the community at large is anything but jubilant. Yesterday, #TwitchDoBetter began to trend on Twitter due to a growing sentiment that Twitch is not doing enough to support creators. The most recent community-based...
This morning Twitch PR sent out an email blast informing the community about an impending wave of new DMCA takedowns. This wave has been lead by the music publishing industry (whereas previous DMCA’s largely came from the RIAA, the recording industry). The email is rife with PR spin and...
Ludwig’s Subathon offers a rare opportunity to look at the economics of a top streamer. Having become a top creator on Twitch within the last couple of years, he’s facing his biggest challenge yet – a (formerly) uncapped subathon. For anyone unfamiliar, subathons are a...
Cryptocurrency appears to be back in the news, thanks to bullish runs by Bitcoin (Hitting 33K), and a 150% run by Dogecoin. No matter what your position is on cryptocurrency, as a Twitch Streamer, you should be open to receiving it! There have been some huge donations made to streamers in...
When we think about Twitch, two visions come to mind – a platform on the come up looking to be profitable, and the Amazon-owned money printing machine. But which vision is true? Is Twitch profitable, and if so, how profitable are they? Is Jeff Bezos buying new yachts every week on...
While what Twitch does with ads may not instantly be interesting to a streamer, anyone who wants to make this career should be paying attention! Twitch’s advertising pitch deck offers a lot of insight into the platform and the audiences that are growing here. With the massive growth...
While everyone noticed when high profile streamers like Shroud, Timthetatman, and Pokimane signed deals to stream exclusively on Twitch, few have noticed the other group being signed – their future stars. Unlike the top talent, most of the streamers being signed are not recognizable...
When it comes to Twitch ads, streamers are fairly united in the belief that current implementations are bad. Whether it’s pre-rolls, unskippable 30-seconds, or just intrusive experiences that discourage people from exploring new channels. That’s further exacerbated by low...
I’m the kind of person that likes to analyze data… and Twitch has a ton of data points. But unfortunately, they don’t really share that amalgamated insight with creators. As such, I take it upon myself to regularly seek out information and deliver value. In this case...
There’s often a misconception that Twitch is a gold rush. This was especially true when Ninja experienced his meteoric rise to fame – and then reignited when he made his Mixer deal. But in reality, streaming can be a grind! A grind that involves hours of streaming, few people...
