I was recently having lunch with a friend who works for a PR company. As we were chatting about content creators and brands, one of the things he brought up was the concept of influencer whitelists. I immediately knew what he was talking about and could only shake my head. For the...
One of the most common complaints we hear from Instagrammers (outside of the Instagram Algorithm) is the issue with people faking it. While people are working hard each and every day to develop great content, tweak their hashtags, and foster their communities – another group is just...
Vancouver is famous for its beauty. A city that has everything from Ocean Views, Mountain Peaks and generally, beautiful weather. You could go snowboarding in the morning, and surfing in the afternoon. Not too many places can make that claim! The city is also home to a good number of...
For Twitch Affiliates and Partners, your audience can support you for cheaper than usual! While you may already know about the Subtember subscriber push, there’s a new discount being offered by Twitch! This time it’s a 50% discount on Bits for your viewers! Let’s look at...
One of the fascinating things about the word ‘influencer’ is how people react to it and other content creator terms. When I first heard influencer being used to describe digital creators, I cringed. It felt like a dirty word from the very beginning. The concept that someone...
Discord is an application that enables free text and voice chat across nearly every platform. It has apps for iOS and Android, as well as desktop software for Mac, Windows, and Linux. There’s also a web version accessible through any browser. Discord was originally created as a...
One of the most important things about creating content online is finding your voice. Well, it used to be. Now, the most important thing about creating content seems to be ‘how you’re going to become an influencer’. In the influencer marketing gold rush, blogging is now...
If you’re building your presence on Instagram, an Instagram Shadowban could ruin your account! And if you have a business account… things don’t look good. The concept of an Instagram shadowban appeared back in mid-February. Many users saw their engagement drop...
It’s time for us to sit down and have some serious discussions about being a creator and influencer marketing. In truth, the time for these conversations started years ago – but they never happened. Partly because it was so new and unfamiliar. No one knew what influencer...
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